Saturday 18 June 2011

D&AD

Professional bodies they exist in different areas of work, they are here to help to promote and to maintain our work in the professional pathway.  The next Organization that I will speak about one of their goal is to help us promote our work.

Starting with Design and art Direction (D&AD)
This is a British educational charity that promotes excellence in design and advertising, their logo is “Benchmarking and rewarding great ideas that are well executed and appropriate”.
D&AD is helping the design community to discover new talent by advertising talented young people work.
D&AD helps to develop your skills in any area of arts from performers to designers day have work shops all year around for individuals from all stages of their careers  and groups to inspire creativity and develop new ideas.
D&AD workout sessions
There is a ready made, on a year long rolling programme of timetabled sessions. All you need to do is book on and turn up. Or for larger groups, might like to consider the bespoke option in which courses can be made to measure to meet the specific needs of a group or team.
Student of the year D&AD:
A team from Kingston University has been awarded Student of the Year for their colourful idea for brief sponsors IKEA.
This show by been involved in competition with D&AD any individual can have their work advertised and published. 
D&AD make you dream come true, you just need to work hard..

This is successful people, organization and work that is involved with D&AD:   

Robin Wight is President of both Engine and WCRS, but despite his elevated career in advertising he has always maintained a firm grasp on the challenges for those entering the industry.His interest in diversity (or the lack of it in advertising) led him to set up the Ideas Foundation.

Coca-cola
It ha s won the design Grand Prix at Cannes, two D&AD yellow Pencils for design and advertising, plus the 2009 Emmy for an Outstanding Commercial. Most recently it has recognised once again as the top performer in Bes Global Brands 2009, the annual report from brand consultancy Iterbrand.



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